Hair care has become one of the most over-marketed industries in wellness. Every week there’s a new “growth oil,” a new “miracle butter,” and a new routine promising fast results. But for many people—especially those with textured hair—the constant product cycle leads to confusion, wasted money, and inconsistent results. Rooted and Rising Crowns was built on a different belief: knowledge creates sustainable outcomes.  Products can support a routine, but they cannot replace un

If you’re seeing new growth but your length isn’t changing, the issue is rarely “no growth.” Most often, it’s retention —keeping the hair you grow. And retention is directly influenced by one thing many routines overlook: scalp health . For Rooted and Rising Crowns, scalp health is not a trend topic. It’s the foundation of long-term hair wellness. The scalp is living skin that houses the follicles, oil glands, and barrier systems that determine how hair grows, sheds, and hold