Hair care has become one of the most over-marketed industries in wellness. Every week there’s a new “growth oil,” a new “miracle butter,” and a new routine promising fast results. But for many people—especially those with textured hair—the constant product cycle leads to confusion, wasted money, and inconsistent results. Rooted and Rising Crowns was built on a different belief: knowledge creates sustainable outcomes.  Products can support a routine, but they cannot replace un